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Content / Communication Industries

This type of software is most commonly delivered on an appliance. Because of this, not only is the application's functionality a key product differentiator, but also the hardware platform's performance and quality compared to competing solutions. Content / Communication industries include: Communications and Messaging Search Engine Software as a Service (SaaS) Spam Filtering VoIP / Converged Solutions Website Acceleration

Challenges

Extending an application's reach with multiple versions or to different market segments requires engineering experience and product branding that only a few appliance manufacturers can deliver.

• When branding options are limited it is difficult to differentiate multiple products effectively.
• Configuring mutliple systems using different hardware can complicate product support.
• If the hardware is not completely reliable and the application goes down, it can cripple the end user's business.

How We Can Help

MBX's branding design and engineering services are customized to meet a company's unique product needs and to maximize their marketability.

• No matter how many platforms and bills of material, MBX uses visual build documents to ensure every system is built and tested according to specifications.
• Fast response to support issues, including "spare in the air" replacements parts or systems, minimizes application downtime.
• Each product platform can have a unique look with variations in branding design at minimal additional expense.

MBX won the business by out-performing the competition. MBX addressed our issues and proved they could satisfy our platform and branding requirements. They configured a robust prototype system on the first pass and, by executing an efficient branding solution, shaved six months off our deployment date.

Niels, CTO, Website acceleration company

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